Nice to meet you.

4649 (reads: Yo ro shi ku) is a polite way to say “Nice to meet you” in Japanese.

4649 is also an independent brand from London, making classic StreetWear with a hint of Japanese playfulness.

As the brand name suggests, we love connecting people and elevate each other – let’s spread love & peace together, WorldWide.


#Yoroshiku #4649

The 4649 crest is made up of the Japanese katakana characters for Yoroshiku, arranged in an original camo pattern. Plus it looks like a cute panda.

Keen-eyed observers will see the “Yoroshiku” message hidden in many places throughout Yoroshiku 4649’s camo collection.